WiTT transforms the way cancer patients seek aid with a SaaS platform made for scalability, high uptime and efficient email management. Loka built WiTT’s web and mobile presence from scratch, helping WiTT assist 350+ patients, manage $100,000+ in donations and expand through multiple white labels.

Opportunity: Develop innovative SaaS-based patient support platform

WiTT, short for "We're in This Together," is a social aid platform that changes the way cancer patients ask for help and how people provide it. Existing solutions allowed financial donations but lacked transparency regarding the specific needs of cancer patients and how funds were allocated. Because WiTT had no existing infrastructure, Loka worked from scratch to provide their SaaS solution. Loka also helped deploy and manage WiTT’s multiple white labels.

Approach: Create user-friendly platform easily replicated for white labels

Loka's team utilized AWS Elastic Container Service (ECS) for smooth deployment and scaling of the platform's services. AWS CodePipeline was used to implement fast and reliable application updates, ensuring an up-to-date and efficient user experience. AWS Simple Email Service (SES) was used to manage the application's email communications, offering reliable user notifications and updates. AWS CloudWatch provided performance insights and enabled the team to maintain system health and troubleshoot potential issues.

These diverse AWS services combined to create a powerful, user-friendly platform that addresses the non-clinical challenges that cancer patients face during their treatment. At a later stage, this application was replicated to multiple white labels.

Impact

• 350+ patients assisted: The platform is clearly capable of supporting a large community.
• $100,000+ in donations: WiTT provides an attractive and seamless process of requesting and giving.
• Thousands of emails managed: With AWS Simple Email Service, WiTT offers efficient email communications, keeping users engaged and informed.
• Over 99.99% uptime: Leveraging AWS CloudWatch, Loka has ensured a high level of uptime and robust system performance, providing a seamless user experience.
• Multiple white label opportunities: By introducing IaC we increased efficiency by 75%. From a single platform we facilitated four additional white labels and counting.
• Decreased deployment time: With AWS CDK we automated the process for spinning up new environments in minutes rather than days.

Key Takeaways

• Custom SaaS Development from Scratch: WiTT's approach to building a tailored SaaS platform from the ground up showcases the value of custom development in meeting specific user needs, particularly in niche markets.
• Scalability with Infrastructure as Code (IaC): The use of IaC, specifically AWS CDK, highlights how SaaS platforms can achieve rapid scalability and efficiency, facilitating easy expansion and management of services.
• High Availability and Security in SaaS: WiTT's reliance on AWS services for over 99.99% uptime and secure email communications emphasizes the importance of high availability and robust security in SaaS platforms, especially when handling sensitive data.

Testimony

“Rating Loka a 10 doesn’t do them justice. They are a world-class organization with world-class talent.” –Rahul Mahadevan, Founder & CEO, the WiTT Group